E-commerce is connected to many aspects of your business, including sales, marketing, customer service, operations, and human resources.
One key to a successful e-commerce initiative is having an e-commerce strategy that works with these facets of your business. That’s why we conduct a comprehensive review of your business processes and seamlessly integrate the technology platform into your existing systems.
We also help clients incorporate e-commerce into an omnichannel approach so customers have a cohesive experience at all points of contact.
We provide the following e-commerce consulting services:
- Business models and online sales strategies
- Integration of e-commerce into an omnichannel strategy
- Segmentation and personalization
- Optimization of the transactional experience on mobile applications
- Search engine optimization (SEO) and search engine marketing (SEM)
- User experience and conversion scenarios
- Balanced scorecard and key performance indicators
- Business process and governance plan review
- Business need analysis and technical requirement identification